Q&A: LMA Regional President on making the most of the #LMA18 Annual Conference

This is the first of two Q&A columns Infinite Global is publishing in the lead-up to the Legal Marketing Association’s 2018 Annual Conference, to be held April 9-11 in New Orleans. 

We connected with Jennifer Mir, President of the Legal Marketing Association’s West Region board of directors and Practice Development Director at Munger, Tolles & Olson, for her thoughts on this year’s program, the Big Easy and how to best put to use what you learn at the conference. 

03/29/2018

Bridging the gap

With equality and diversity issues continuing to drive public debate and the media agenda, April's deadline to publish a Gender Pay Gap report poses significant brand and reputational challenges to businesses.

03/27/2018

How to build your crisis communications team

So much of an organization’s success is reliant on its good reputation and the hard-won trust of its customers and constituents. It could be argued that reputation is the single most-valuable asset in an organization’s brand arsenal, and one that must be protected at all costs. 

As a leading crisis communications firm, Infinite Global has helped many organizations select, assemble and prepare their crisis teams. Below we outline the roles and responsibilities of each member in a typical crisis communications team.

03/23/2018

Top 5 media stories from MIPIM 2018

With #MIPIM2018 drawing to a close, we reflect on the week's discussions and take a look at the top 5 media stories from the conference that have been making headlines.

03/16/2018

Digital Placemaking: A definition for urban regeneration

As part of Infinite Global's campaign, 'Placemaking: Buzzword or Brand Builder?', we spoke with experts across the Real Estate community as they seek to deliver places that resonate with people.

In her guest blog, Dr. Jo Morrison (Programme Director: Digital Innovation) gives us an insight into how Calvium are pioneering the concept of digital placemaking.

03/15/2018

Placemaking: 'Post' development challenges & considerations

As part of our ‘Placemaking: Buzzword or Brand builder?’ campaign, we are exploring the role of Placemaking brand and communications through the lens of the traditional development process – from planning permission through to legacy.

In our final chapter, we examine the top four brand and communications and challenges in the ‘Post’ development phase:

03/15/2018

Placemaking: Q&A with Global Heritage Fund

As part of Infinite Global’s campaign, ‘Placemaking: Buzzword or Brand Builder?’, Tal Donahue interviewed Nada Rafih Hosking, Director of Projects, Programs and Partnerships at Global Heritage Fund.

03/14/2018

What makes a city great? The view from San Francisco, New York and London

#MIPIM2018 is in full swing! Ahead of tomorrow’s London v. New York panel discussion, in association with EG Global, we are thinking about what it takes to make a city great.

We asked our transatlantic team for their thoughts on what they love and love-to-hate about living and working in their global cities.

03/14/2018

Placemaking: 'During' development challenges & considerations

As part of our ‘Placemaking: Buzzword or Brand builder?’ campaign, we are exploring the role of Placemaking brand and communications through the lens of the traditional development process – from planning permission through to legacy.

Today, we turn to the top four brand and communications considerations and challenges that arise ‘During’ the development phase:

03/14/2018

Placemaking: Q&A with West Waddy and Archadia Architects

As part of Infinite Global’s campaign, Placemaking: Buzzword or Brand builder?  Tal Donahue speaks to Hannah Smart, Urban Design Associate, at West Waddy and Neil Gibson, Consultant at Archadia, sister companies providing Urban Design, Planning and Architecture.

03/13/2018

Placemaking: 'Pre' development challenges & considerations

As part of our ‘Placemaking: Buzzword or Brand builder?’ campaign, we are exploring the role of Placemaking brand and communications through the lens of the traditional development process – from planning permission through to legacy.

Today, we begin with our top four brand and communications considerations and challenges in the ‘Pre’ development phase:

03/13/2018

5 things to look out for at MIPIM 2018


It’s that time of year again, where property professionals from all over descend on Cannes for the industry’s largest conference and exhibition. Whether this is your first time at MIPIM or you are a seasoned attendee, it’s well worth checking out these hidden gems.

03/12/2018

Four communications steps to take before a crisis hits

As a leading crisis communications firm, we see preparation as one of the most helpful — but often underutilized steps for crisis communications and reputation management. Preparing thoughtfully for a crisis requires dedicating time and resources up front and confronting the difficult reality that bad things happen even to good organizations.  

03/12/2018

Starting conversations and the very large elephant in the room at MIPIM 2018

Communications and branding professionals love to talk about starting conversations – particularly when it comes to the biggest Real Estate conference of the year, MIPIM, which is being held in Cannes in less than a fortnight. MIPIM is all about starting conversations – and we advise a lot of clients on this in the run up to the event: how to start conversations; who to start conversations with; where to find the right platforms, events and seminars to have those conversations. And – once you’ve started talking – how to convert conversations into business, how to stand out amidst a lot of noise and competition, and how to ensure the longevity of conversations once the conference ends (in fact, last year we ran a campaign during MIPIM called #continuetheconversation). For example, the focus of many conversations Infinite Global will be having in Cannes this year will be around Placemaking – and the role of PR and branding in this sometimes over-used and often misunderstood discipline.

03/01/2018

4 PR interview tips to stand out to recruiters

Navigating the process of starting your career in public relations can be nerve-wracking. As you craft your resume and cover letter, and prepare for your interviews, you likely have a million questions running through your head. What skills and attributes will the agency be looking for? How will my past work experience help me in this role? What about my personality and career makes me an ideal candidate for this position? How can I stand out from the other applicants?

03/01/2018