Infinite Global named to PR News’ Top Places to Work in PR

PR News once again recognized Infinite Global as one of the “Top Places to Work in PR,” marking the second time that the communications firm has received the accolade. Infinite was among the honorees recognized at the PR Awards Dinner on November 28 at the Edison Ballroom in New York.


Wait! There’s a baby in that bathwater…

If you are reading our blog, you’re more than likely a part of the service economy; an economy of increasing economic importance in recent years. An economy, which in the US accounted for 78.9% of GDP in 2015*. The numbers are similar in the UK.


Taking a stand: Responsibility and Reputation

CSR has often been mis-labelled as “green washing”, or just a bit of fluff to boost marketing efforts. But it, or at least the principles behind it, really do matter to corporate reputation.


Crisis PR: It’s not what you think

The reputation of crisis PR firms just became the latest collateral damage in Facebook’s continued fight to restore its own image.

In an effort to manage a series of crises, a Facebook communications director did what anyone in their position should: brought in a team of crisis communications experts to manage the message.


PR in the boardroom: In discussion with Anne Groves

Following the launch of The Independent Voice, our report co-authored with NEDA on the role of Non-Execs in corporate reputation management, Senior Account Manager Tal Donahue (TD) talks to Anne Groves (AG) – Infinite Global Non-Exec and former Global Head of PR at Clifford Chance and former Head of PR for the EMEIA region at Andersen – about her experiences as both a PR and a Non-Exec.


Seven tips for building a better legal public relations budget

Developing a comprehensive budget for a public relations program can be a daunting proposition for any business. While law firm marketers may have a firm grasp on budgeting for goods and services related to their core area of business, they may be uncertain of where to start when putting an exact dollar amount on their PR needs. We offer a few helpful tips for law firms to consider in their year-end budget meetings.


Public relations and public affairs: Two sides of the same coin?

Similar in many ways and yet different in many others, PR and PA have existed side by side for decades, if not longer. However, understanding the difference and deciding how best to utilise each, or both, is vital.