Podcast: ‘Mr Super prime’ discusses the importance of social media self-promotion in professional services

Professional services and advisory firms are gradually coming to terms with the growing number of individuals within large organisations utilising their personal social media channels as business development tools. This edition of the Infinite Global podcast takes a closer look at the trend, exploring how firms can empower their stakeholders to benefit both the business and the individual.


Legal PR pitching tips you can’t live without

Pitching the media can be a difficult — even maddening — exercise. But a thoughtfully crafted and executed pitch can help build a rapport with a journalist, while driving news coverage that shines positive light on the subject of the pitch.


From intern to president: A career in public relations, Q&A with Zach Olsen

Tell me your background with Infinite Global; how long you have been with the company and how your career progressed?