From intern to president: A career in public relations, Q&A with Zach Olsen

Tell me your background with Infinite Global; how long you have been with the company and how your career progressed?

05/07/2019

Employee spotlight: Q&A with Brian Van Note

We recently sat down with Client Supervisor, and new father, Brian Van Note to learn about his time at Infinite Global and how his newest role as dad impacts his work (and vice versa).

02/21/2019

Lifting the corporate veil: a new dawn for company reputation?

New company reporting regulations have come into force this month which will have a significant impact on the way large companies, and boards, address and manage corporate reputation and company brand value.

01/15/2019

Infinite Global named to PR News’ Top Places to Work in PR

PR News once again recognized Infinite Global as one of the “Top Places to Work in PR,” marking the second time that the communications firm has received the accolade. Infinite was among the honorees recognized at the PR Awards Dinner on November 28 at the Edison Ballroom in New York.

11/29/2018

Crisis PR: It’s not what you think

The reputation of crisis PR firms just became the latest collateral damage in Facebook’s continued fight to restore its own image.

In an effort to manage a series of crises, a Facebook communications director did what anyone in their position should: brought in a team of crisis communications experts to manage the message.

11/20/2018

PR in the boardroom: In discussion with Anne Groves

Following the launch of The Independent Voice, our report co-authored with NEDA on the role of Non-Execs in corporate reputation management, Senior Account Manager Tal Donahue (TD) talks to Anne Groves (AG) – Infinite Global Non-Exec and former Global Head of PR at Clifford Chance and former Head of PR for the EMEIA region at Andersen – about her experiences as both a PR and a Non-Exec.

11/20/2018

Public relations and public affairs: Two sides of the same coin?

Similar in many ways and yet different in many others, PR and PA have existed side by side for decades, if not longer. However, understanding the difference and deciding how best to utilise each, or both, is vital.

11/16/2018

The Budget 2018: Trick or treat for PR professionals

On Monday, the day many a PR professional will have aggressively circled on their calendar will be upon us – Budget day. This year it falls on Monday 29 October, the first time that a Budget has been held on a Monday since 1962. The Budget is typically delivered on a Wednesday after Prime Minister’s Questions but with Wednesday falling on Halloween, the Chancellor chose Monday in a bid to avoid the easy ‘horror’ headlines and imagery – whether he’ll be saved from these however is far from a foregone conclusion.

10/26/2018

Communications best practices when responding to a data breach

If the increase in headlines has taught us anything, it is that businesses should assume that at some point they will be on the receiving end of a cyberattack or data breach, and they must plan their crisis communications strategies accordingly.

According to 2018 data released by the Identity Theft Resource Center, the number of US data breach incidents as of Sept. 5 comes to 864, with more than 34 million records exposed. This follows on the heels of a new record high of 1,579 data breaches in 2017. This March, Facebook announced how the political data firm Cambridge Analytica collected personal information of 50 million Facebook users, though that number has since swelled to 87 million (and is likely much more). But this was just the tip of the iceberg, with breaches also being announced involving organizations such as Yahoo, Uber, Panera, Under Armour and even the NSA.

10/11/2018

Management tips for growing a team of legal PR stars

As we bid farewell to our summer interns, we’re publishing a series of posts they wrote based on interviews with Infinite Global staff.

Public relations is a fast-paced, high-energy field where decisions need to be made quickly and communication is key. To keep clients happy and maintain a good rapport with journalists, it is essential to have a highly motivated team on the case.

09/27/2018